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Eastside ICF WA State Satellite Group Meeting: Gifted Referrals–Creating a Steady Flow of New Customers

  • Monday, August 11, 2014
  • 10:00 AM - 12:00 PM
  • Bellevue Library, 1111 110th Ave NE

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Gifted Referrals is a referral marketing strategy to help you inspire referrals and attract new customers. It's an effective marketing program that features a fundamental shift from chasing prospects and transactions, to building and nurturing referral-source relationships. Gifted Referrals enriches your referral efforts with tested and effective tactics that work.

In his 90-minute presentation, Berry Zimmerman, creator of Gifted Referrals will share:

  • 6 Laws of Effective Messaging
  • 5 Guiding Principles to a new referral mindset
  • 4 steps to integrate Gifted Referrals into your business
  • 3 types of relationships we need to develop and manage
  • 2 common myths about referral effectiveness, and
  • 1 secret to a steady flow of new customers.  

You will walk out of the session with a page full of actionable notes to improve your referrals right away. 

Speaker Information

As Founder & CEO of BizEnrich, everything Berry does connects business leaders with the experts and expertise they need to be successful. Berry is the creator of a strategic referral marketing program called Gifted Referrals. Through his proprietary programs, Berry teaches business professionals how to create a steady stream of referrals to their perfect prospects.

Prior to launching BizEnrich, Berry was co-owner of Whitecap North America, a marketing, design and promotion firm. Prior to owning Whitecap, Berry spent nearly twenty years in a career at UPS. Combining his experience in sales, logistics, and international trade with his passion for technology earned him the opportunity to participate in several “start-up” ventures at UPS. He was a key contributor to the design, development and sales training implementation of consulting services.