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Lunchtime Learning: The Real Reason Your Marketing Isn’t Working

  • Tuesday, August 14, 2018
  • 12:00 PM - 1:30 PM
  • Zoom Room
  • 46


ICF WA has a No Refund Policy.
I understand that this webinar will be recorded. And, that some part, to all, of this video webinar may be used by either ICF Washington State or by the presenter for Marketing purposes. And, the ICF Washington State will be making the training available for future learners. You are agreeing to this when you sign up and attend the class.
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August 14, 2018, 12 noon - 1:30 pm PST

Presented by

Beth Grant
CCEUs 1.5 Resource Development

Members $15, Non-members $25
Hosted by ICF Washington State

Description of Webinar

Are you ready to discover your natural approach to marketing to create more ease, joy and profits in your coaching business?

In this insightful presentation, Beth A. Grant will share exactly why the marketing methods you’ve tried – such as free session methods, “launches” and webinar pitches, brown bag lunches, and many others – have left you feeling disappointed or bewildered, and what you can begin to do to create more ease, joy, and profits right away. The answers can be found in the Archetype Alignment™ Grid, a simple matrix that’s revolutionizing the coaching industry and how coaches approach marketing and sales, and will be shared in the presentation. There is a better way to create a thriving coaching business, and it all starts with understanding who you are as a marketer on the inside.

What you will learn:

  • Gain clarity on exactly why the marketing strategies and tools you’ve used has fallen short (or how to avoid it, if you’re just starting out).
  • Discover why you may have an aversion to sales or marketing in general.
  • Learn how to discover your unique Marketing Archetype through a clear explanation of what your Natural Style and Personal Persuasion Power is.
  • Get an understanding of which marketing methods and strategies will work better for you and which of them to stop using because they were built for someone else.

      About Beth

      In February 2011, Beth A. Grant had an epiphany that would change her life forever, as well as the lives of hundreds of thousands of coaches and entrepreneurs around the world. What she discovered was a set of archetypes that answered the question, “Why do some coaches make 6- or 7-figures using a particular marketing approach, while others get no sales at all?” She called the resulting body of work The

      Archetype Alignment™ Grid. Beth is also the author of the prolific e-book The Four States of Being and is an artist, performer, songwriter, vocalist and enjoys writing about the human experience.

      Visit her website at: